Cup of Excellence Begins Transition to New Auction Provider

We want to share an important update with the coffee community:

M-Cultivo and The Cup of Excellence (COE) program, along with the Alliance for Coffee Excellence (ACE), have decided to part ways. As the premier auction host and platform in the specialty coffee space, this marks a new and exciting chapter for us, allowing us to continue innovating and serving producers, roasters, and coffee buyers worldwide.

At M-Cultivo, we take pride in being a trusted partner in the coffee industry. Our commitment to delivering exceptional service, innovative solutions, and unwavering support to coffee producers remains stronger than ever. We continue to be the auction provider for private producers and country-level competitions such as Best of Panama, The Dubai Coffee Auction, Colombia Land of Diversity, Best of Rwanda, and Best of Ecuador. Over the past year, our auctions have seen record-breaking prices, surpassing US$10,000.00 per kilogram multiple times.

“We are proud of the work we’ve done in the coffee industry and the relationships we’ve built over the years,” said David Paparelli, CEO at M-Cultivo. “While we are not involved in this year’s Cup of Excellence auctions, we are excited to continue supporting the coffee community and the great coffee producers the industry owes so much to.”

We look forward to continuing our work in the specialty coffee world, creating opportunities for producers, and ensuring that the best coffees find their way to those who appreciate them most.

M-Cultivo Team

Subscribe to our podcast channels—available on all streaming platforms.

Maria Olano | FNC’s Impact on the Future of Colombian Coffee

Join us for an in-depth conversation with Maria Olano, Senior Coffee Trader for the FNC in Colombia. This episode explores the role of the FNC in shaping the future of Colombian coffee, from sustainability and research to fostering stronger connections between growers and roasters. Maria shares her insights on the evolving coffee market, the impact of innovation, and the upcoming 10th edition of the Colombia Land of Diversity Auction, which showcases the best of Colombian coffee to the world.