Kula Project scaled operations, expanded farmer network, and increased revenue with M-Cultivo

Kula empowers Rwandan coffee farmers through entrepreneurship, sustainable agriculture, and business development. Partnering with M-Cultivo, they leveraged technology and market expertise to scale operations, enhance transparency, and make data-driven decisions. Real-time insights into coffee volumes and farmer locations helped them plan effectively, build trust, and drive supply growth.

Rwanda

CultivoPro

"Knowing quantities, qualities, and farmer-specific locations of coffee coming in every day has been incredibly helpful for us in planning and adjusting throughout the season."

"We’ve received feedback from farmers about increased trust and appreciation with the transparency that has come with sending out daily SMS with purchase receipts and cherry pricing. This trust has resulted directly in an increase of suppliers and quantity overall."

"Knowing quantities, qualities, and farmer-specific locations of coffee coming in every day has been incredibly helpful for us in planning and adjusting throughout the season."

The challenge

Kula Coffee Company, a mission-driven coffee producer in Rwanda, sought to scale its operations while maintaining its commitment to farmer welfare, environmental stewardship, and global market competitiveness. To achieve sustainable growth, Kula needed to optimize its operations, improve market access, and enhance transparency in its supply chain.

The solution

M-Cultivo provided Kula with the technology and insights necessary to drive its next stage of growth. By implementing a transparent supply chain framework, Kula ensured fair pricing and traceability while strengthening relationships with farmers through daily SMS updates on pricing and purchase receipts. Leveraging M-Cultivo’s platform, Kula gained deeper insights into its operations and market trends, allowing for better sales decisions and improved efficiency. This partnership empowered Kula to scale strategically while maintaining its mission of supporting farmers and fostering sustainable growth.

The solution

2X Farmer network

Doubled the number of farmers in their network in a single harvest season.

Increased supply

Tripled the amount of coffee received from farmers due to demand for supplying within a fully-transparent framework.

Revenue growth

On-track to quadruple revenue by making better sales decisions, leveraging the platforms global market insights.

Ready to grow your business?

Join producers like Los Pirineos in transforming your operations, accessing capital, and reaching new markets. Become a CultivoPartner today and unlock the tools, funding, and opportunities to grow your specialty coffee business.

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