Auction Agreement for Mexico National Winners
Bidding Instructions and Pricing
The 2024 ACE National Winner Internet Auction is sponsored by The Alliance for Coffee
Excellence, Inc. (ACE) and Asociación Nacional de la Industria del Café A.C. (ANICAFÉ). If
assistance is required during the auction please contact erwin@cupofexcellence.org, or
kathia@cupofexcellence.org
Acceptance of Terms and Conditions
Your participation in this auction indicates your review and agreement to the following bidding
instructions. Should you purchase any ACE National Winner coffee at this auction, in a buying
group or through a secondary channel you agree to the use and restrictions of the ACE National
Winner® mark. Any misuse of this mark may be cause for legal proceedings.
Auction Opening Date and Times
Bidding will open on August 12th at 9:00AM EDT (New York)
Bidding will close August 16th at 17:00 or 5:00PM EDT (New York)
Your opening and closing time may vary depending on your location-please check based on
9:00AM EDT (New York)
Coffee Lots
The four coffee lots being offered for sale as ACE National Winners through this internet auction
have scored between 87.03 and 87.11 by the International Jury. The designated coffees were
blindly cupped throughout May 13th – May 16th by 21 International Judges designated by ACE,
at Ex Hacienda San Francisco Toxpan, Córdoba, Veracruz, México, with Silvio Leite as the head
judge.
Bidding for these lots is only available through the ACE National Winner Platform on the Alliance
for Coffee Excellence website. Each lot is separate and distinct. Samples of all lots have been
made available in advance of the auction — it is the responsibility of the bidder to determine
quality and appropriate value —.
Auction Pricing
Pricing for the lots is figured in (USD) dollars and cents per pound. Bidding calculations and fees
will be based on a close estimate of export pounds after milling and packing the coffees. An
opening/reserve price of $6.00 USD per pound for all ACE National Winners lots, has been set by
ANICAFÉ as representative of the winning farmers for lots. All opening bids on all lots must be
equal to or greater than the opening/ reserve price. Incremental bids must be $.10 (ten cents)
per pound or any amount greater than $.10 (ten cents) per pound.
Bidding, Opening and Closing
All lots will open and close together on the set date and time regardless of bidding activity. There
will be a clock on the site indicating the remaining hours and minutes. A bidder may place
multiple or single bids on any or all lots during the open auction until the auction closes. Once
the auction software indicates FINISHED it will not accept any more bids. A PENDING notification
does not end the auction.
Proxy and Auto Bids
An auto-bid or proxy feature is available to any bidder wishing to allow the software to place
their next highest bid. A bidder can place a high bid on any coffee lot using the auto-bid function.
The software will then place a ten cent higher bid above a competitive bid until the auto bid price
is reached. The software will not place any higher auto-bid amount unless there is a competitive
bid for that lot. Each Bidder will be able to view the current high bid for a Lot at any time during
the Auction. Individual bids once accepted by the auction software, may not be revoked or
withdrawn. However, you may cancel an auto-bid to prevent the system from placing further
bids on your behalf.
Packing Fee
The México National Winners coffees are vacuum packed in cartons each containing 2 (two) 15kg
bags. Successful bidders will be charged $.20 (twenty cents) per pound mandatory fee for vacuum
packing. Bidding calculations and vacuum packing fee are based on estimated lot weights
according to the actual weights in parchment / cherry, considering the measurements of gild
percentage and defects percentage.
Communication During and After Auction
Each Bidder will log in using his/her confidential password. All bids will be identified during the
auction with a bidding number not a company name. During the auction the software will
communicate any outbids, any auction issues, notifications or final successful bids using the email
address registered for that bidder. It is the bidder’s responsibility to ensure that the registered
email is correct. Contact ACE staff for verification if uncertain.
Posting the Results
30 minutes or earlier after the end of the auction successful bidders will be identified by their
company names. The auction results will be posted on the ACE website. Buying group members
and their company identification is the responsibility of the actual bidder. Buyers can also be
added at a later date.
To modify & add names of winning bidders on the ACE website please email
costel@cupofexcellence.org once the auction has concluded.
Payment and Shipping Requirements for México ACE National Winner Internet Auction
The 2024 ACE National Winner Sales Platform is sponsored by The Alliance for Coffee Excellence,
Inc. (ACE) and Asociación Nacional de la Industria del Café A.C. (ANICAFÉ A.C.). If assistance is
required immediately following the auction please contact kathia@cupofexcellence.org, or
erwin@cupofexcellence.org
Acceptance of Terms and Conditions
Your participation in this auction indicates your review and agreement to the following terms.
Should you purchase any ACE National Winner coffee at this auction you agree to the terms and
conditions of purchase and shipping included in this agreement. Any buyer of any ACE National
Winner coffee through the auction or through a secondary channel agrees to the use and
restrictions of the ACE National Winner® mark. Any misuse of this mark may be cause for legal
proceedings.
Coffee Lots
The four coffee lots being offered for sale as ACE National Winners through this internet auction
have scored between 87.03 and 87.11 by the International Jury during the final stage of the Cup
of Excellence competition. The designated coffees were blindly cupped throughout May 13th –
May 17th by 21 International Judges designated by ACE, at Ex Hacienda San Francisco Toxpan,
Córdoba, Veracruz, México, with Silvio Leite as the head judge.
Bidding for these lots is only available through the ACE National Winner Platform on the Alliance
for Coffee Excellence website. Each lot is separate and distinct. Samples have been made
available. It is the responsibility of the bidder to determine quality and appropriate value.
Packing Information
The México National Winners coffees are vacuum packed in cartons each containing 2 (two) 15kg
bags. Successful bidders will be charged $.20 (twenty cents) per pound mandatory fee for vacuum
packing. Bidding calculations and vacuum packing fee are based on estimated lot weights
according to the actual weights in parchment / cherry, considering the measurements of gild
percentage and defects percentage.
Financial Responsibility for Payment
The individual bidder placing the highest bid at the close of the auction is responsible for the
financial payment to the exporter of the entire lot. The exporter may approve multiple payments
and multiple shipping instructions for a single lot but only if the successful bidder requests the
approval and submits all of the shipping instructions within 7 days of the auction. If the exporter
or the country partner denies the request for any reason the bidder will be held liable for the
entire payment regardless of group purchase. If a lot is split and sent to more than one
destination the buyer will be responsible for any additional costs or fees associated with that
export.
It is expected by the lead bidder in the auction to collaborate with the exporter facilitating
communication and expediting the payment process in the case any setbacks regarding payment
or complications in communicating with other buyers from the group are encountered. Should
there be any default from the additional group bidders, the lead bidder must assume financial
responsibility for the defaulted coffee if no interested buyers are found.
If a lot is split between several buyers and sent to more than one destination, all additional buyers
of said lot will be charged with an extra fee per shipment to cover the additional administrative
costs associated with the export depending on the transport mode:
FedEx: $100 USD
Air cargo: $200 USD
Sea freight: $250 USD
If a coffee sent via courier service is returned or destroyed due to the lack of response, or inability
on the part of the buyer to provide documents required by customs, the costs derived from the
return or destruction of the coffee must be covered by the buyer.
Payment Requirements
Full payment of the lot(s)and the packing fee(s) is required prior to shipment unless other
requests are made in writing and approved in advance. Cash against documents must also be
approved in advance of the auction. Prepayment of the lot is required if moved to another
exporter to be shipped. Shipment, quality and delivery responsibility will revert to new exporter.
Full payment is due 30 (thirty) days after the close of the auction regardless of ship date or
method. A minimum 2% monthly late fee may be charged for any lots not paid within 30 days.
Shipping Requirements
Shipping instructions are to be sent to Exportadora de Café California within 7 (seven) days of the
close of the auction by the successful bidder or the bidder’s designated importer. Bidders can
nominate any importer. A cooperating importer is recommended. These can be found on the ACE
website at www.allianceforcoffeeexcellence.org
All Lots must be shipped within 45 days of the auction. No claim may be made to the
exporter, farmer, Alliance for Coffee Excellence or ANICAFÉ A.C. on any ACE National Winner
lot shipped after 45 days.
ACE National Winner lots for México are shipped terms Exworks1 from Veracruz, Veracruz,
México, net weight and applicable fees- airfreight is available at an extra cost and can be
coordinated by the exporter.
Lots will be shipped as per the instructions and at the cost of the successful bidder. Any changes
that result in extra fees will be paid by the buyer.
THE EXPORTER
México nominated exporter is:
Exporter Name: Exportadora de Café California
Exporter Address: Av Framboyanes LT 21 Fracc A y B mza 6 Tejería Cd Industrial, Bruno Pagliai,
91697 Veracruz
COE Coffee Warehouse Address: Av Framboyanes LT 21 Fracc A y B mza 6 Tejería Cd Industrial,
Bruno Pagliai, 91697 Veracruz
Exporter Contact Name: Andreas Kussmaul / Holkan Espinosa
Exporter Phone numbers: +52 229 266 3817 / +52 961 133 9370
Exporter Email Address: andreas.kussmaul@nkg.coffee / holkan.espinosa@nkg.coffee
Copy to: gary@cupofexcellence.org, gabriela@cupofexcellence.org,
kathia@cupofexcellence.org, erwin@cupofexcellence.org,
Box Dimensions: 48 cm x 40 cm x 32 cm
All buyers must contact the exporter, coordinators and ACE within 7 days of the close of the
auction.
Modification of this Agreement
The Management of Alliance for Coffee Excellence have the right to modify this Agreement and
any policies affecting the website. Any modification is effective immediately upon posting to the
website or distribution via electronic mail. Your continued use of the auction or website following
the notice of any modification shall be deemed your acceptance of the modification(s).
Indemnification, Claims and Disclaimer
Use of this internet auction and ACE website is at the bidder’s own risk. Bidders agrees not to
hold the Alliance for Coffee Excellence, ANICAFÉ A.C., the provider of software, internet services
or telecommunications companies for any consequential, incidental and/or liquidated damages
if any that may result from or is claimed to result from, the bidder’s participation in the auction.
The winning coffees have been selected and scored in blind cuppings. The winning farm and the
specific coffee lot information is submitted by each farmer and is not known to the public until
the winning coffees have been disclosed following the international stage cuppings held in the
documentation; however, the buyer will hold the responsibility and costs of the shipment.
GCCs. ACE assumes the farm information is correct and up to date but is not responsible should
some information change before or after the auction. Bidders should assess the value of each
coffee based on quality in the cup and its appropriateness for their company. Farm information
is for educational purposes only but can be used to help sell the winning coffees. All quality
claims must be made within 15 days of delivery as per the Green Coffee Association of NYC ruling
but no claim can be made on any coffees shipped more than 45 days after the close of the
auction. Should a claim arise, a neutral arbitration panel will be assembled to assess the claim.
Bidding at this auction represents a contract to purchase the coffee. Should a buyer default on
payment legal remedies will be undertaken.
For any quality claims ACE must be contacted directly before any public statements/ posts/
social media articles or any related matters are published to a general audience. A resolution
will be amicably sought after between ACE, in-country partner, buyer and exporter. Any public
statements/ posts/ social media articles or any other general audience published before
contacting ACE will result in a void quality claim process. ACE reserves the right to have the final
resolution in any quality claim.
Should a buyer not abide by the bidding agreement, ACE reserves the right to refuse that buyer
participation in future auctions.